How to access it
In the Website section of your dashboard, click the "See Events" button in the top right corner.
What you'll see
For each personalization event, you'll find the details of what was changed on your page — which elements were personalized, for which visitor, and how the content was adapted.
Why this matters
Personalization Events is more than a log. It's one of the most valuable feedback loops in Drast.
By seeing exactly how your content is being adapted for different visitors, you can:
Refine your personas — understand how Drast is interpreting your visitors and adjust your ICP or AI settings if needed
Improve your outreach — use the personalization context to craft more relevant follow-ups for each company or contact
Gather positioning insights — see which angles and messages Drast gravitates toward for different industries, roles, and funnel stages
Sharpen your marketing — spot patterns across events to understand what resonates with which segments
Validate your messaging — if the AI is consistently rewriting your headline a certain way for a certain audience, that's a signal worth paying attention to
Over time, Personalization Events becomes a goldmine of data about how different visitors relate to your product — and how you should be talking to them.